Posts Tagged ‘Beer’

Five Steps for Drinking With Koreans


If you’ve ever so much as hung out with a Korean person, you know that they can match drinks with anyone. I didn’t even have to go to Korea to first learn this, as I got plenty of education even in the U.S. on what the phrase “Johnnie Black” means to Koreans. We gave you some advice for drinking with the Chinese, and since each culture in Asia has its own strict drinking rules, we thought we’d do the same in case you find yourself drinking with Koreans.

Without further adieu, here are your five steps to drinking with Koreans:

  1. Never, ever, under any circumstances pour your own drink: Just as you are supposed to be looking out for those around you to make sure their glasses are never empty (please, re-fill them if they are), they will be doing the same thing for you. Play along.
  1. Use two hands: When someone does pour your drink, hold your cup with both hands. This rule actually applies to anything given to you in Korea, and while you will probably be given a pass if you don’t do this out of unintentional ignorance, better to impress your hosts.
  1. Turn your back: I’m not sure that I agree with it, but Korea is still an incredibly hierarchical society. When drinking with someone who is considered a superior—a boss, older person, etc.—you should drink while turning your back from them when you take your sip.
  1. Eat when you can: Very rarely do Koreans drink with only one type of alcohol, and it can be considered rude to turn down a drink (also not sure I agree with this). Generally speaking, a night out will involve the traditional Korean vodka-like beverage of soju with dinner, beer with tasty Korean snacks like fried chicken at the next stop (hint: this is where you may want to load up—on food), a stop at another place for more beer, a trip to a karaoke place where you may end up drinking anything, and finally a trip to a club, where you also may be drinking anything. Food won’t be available everywhere, so to soak up your mixed liquor, eat when you can, even if this requires a quick stop by one of the delicious street food vendors selling tasty treats like ddokpoki in between venues.
  1. Selective amnesia: Depending how many people you’re out with, someone is going to drink too much. On a good day, this will just mean that he or she passes out at the table you are drinking at, in which case you will just see to it that he or she gets into a taxi safely. On a bad day, this will turn into a meaningless fight for no reason at all. Either way, this isn’t necessarily considered shameful in Korea, since it is expected to happen to the best of them at times, and simply means you’re making a noble effort to keep your drinking skills up. But when it does, a true gentleman will never mention it again. You’ll hope someone extends you the same courtesy when it’s you who is sprawled out on the floor of a Korean bar.
Listen to this advice when you're having dinner...

Listen to this advice when you’re having dinner…

...because this is to follow...

…because this is to follow…

Yes, that says 4pm to 9am....

Yes, that says 4pm to 9am….

It isn't going to slow down...

It isn’t going to slow down…


…so eat that chicken when you can…


...because there is more of this to follow...

…because there is more of this to follow…

...with no shortage of options...

…with no shortage of options…'re likely to end up doing some karaoke...

…you’re likely to end up doing some karaoke…

...and then at a club

…and then at a club

Cut some slack to whoever looks like this first...

Cut some slack to whoever looks like this first…









Beer and Sausage, and Beer…and Sausage…and Sausage, and Beer


If you’re hungry or thirsty in Germany, well, you don’t have much of a choice. You drink beer. You eat sausage. And that’s just how it is.

Sure, German cuisine has started to become adventurous with the influx of immigrants—particularly evident in the prevalence of currywurst and doner kebab shops—but this is a national diet that has and always will be built firmly on the staples: beer and sausage.

The average German gulps down 116 liters (or 31 gallons) of beer every year, and consumes more than 60 pounds (27 kilos) of sausage. While there are 1500 varieties of sausage produced in Germany (who would have guessed there were so many different ways to put meat in a thin casing?), the heavy hitters here include wurstchen, or tiny cocktail-like sausages often used as snacks or appetizers, and bratwurst, a heartier meal staple. Salami cold cuts are also huge here, often as a part of breakfast.

On the beverage side of things, Germans are masters of the craft of brewing. The home of a huge variety of beers—alt, bock, dunkel, kölsch, lager, malzbier, pils and weizenbier—it is no surprise that beer is often cheaper than water here. It’s perfectly normal to see some brands of beer sold in supermarkets for just a few cents a bottle.

So eat well and drink heartily while you’re here—just make sure you learn to like sausage and beer.

Beer at 39 cents a bottle

Beer at 39 cents a bottle

Types of sausage on the menu

Types of sausage on the menu

A "fancy" dinner

A “fancy” dinner








Enjoy Your Efes Here; You Won’t Find Much Else!


Every country has their own local beers—as the drink is enjoyed virtually all around the world. If you’re like me, you like to sample them as well, enjoying your Sapporo in Japan, your Brahma in Brasil, or your Guinness in Ireland. But few beer manufacturers anywhere enjoy quite the prominence that Efes (short for Ephesus) has in its native Turkey.

The pilsen beer is not only known in Turkey, as it is the 5th most popular European beer based on production and the 8th-most popular by sales volume. But within Turkey, the brand enjoys an astonishing 82 percent market share, and sponsors seemingly everything, including the national basketball team and the first Turkish futsal league.

While the majority of consumption is of its flagship pilsener, the Efes portfolio includes Efes Dark, Efes Light, Efes Xtra, Efes Ice and Efes Dark Brown.

So when you’re here, make sure you enjoy an Efes, because you’ll be hard-pressed to find anything else!

Efes Beer